Thank you for your interest in how Yabwi is creating strategic advantage through learning. Below are a few stories and quotes that convey our unique ability to take you to what's next.
Johnson Controls is a premier provider of building systems, safety and security equipment, and technology integration to create and maintain optimal environments for learning. Their marketing and sales teams wanted a more effective option for building relationships with the key decision makers in K-12 schools across the U.S. As a sponsor of the School Growth Safety Lab, we help them create valuable connections through these learning experiences delivered in major cities across the country. These unique events also enable their sales people to gain a greater understanding of the challenges, common language, and opportunities for the leaders in this vital sector of the economy. Talk about win-win!
The Texas Society for Human Resource Managers (SHRM) wanted a keynote speaker to inspire the chapter presidents from across the state who were gathered in Galveston, TX, for their Winter Meeting. It was cold in many places around the country this January, but these HR professionals were heating it up with their enthusiasm and commitment to personal and professional growth. We created a customized presentation with strategies to increase membership: Five Strategies to Grow. How did it go? "We all agree how great you were at our conference. We received great feedback from your presentation!"
A successful technology company was looking for a way to capture greater market share and maximize their value for potential acquisition. With revenue in excess of $40M and very healthy margins, they were ready to redefine their brand and value proposition. We began asset assessment and management by researching the most effective online and offline media options to engage the target market. Through a Yabwi Lab we guided the executive leadership through a re-examination of their core beliefs and strategy to gain greater clarity and focus. We then designed customized business development programs that engage clients and prospects at a deeper level, and this company became a member of the Yabwi Collaborative Marketing Alliance to gain an unmatched advantage over their competitors.
A $20M services company was trying to determine how to more effectively increase the capacity of their salespeople and general managers to build consultative, long-term relationships with clients. We designed a solution that combines leadership and business development to establish more profitable relationships throughout their ecosystem, increasing the value of their talent, reputation, and relationship assets.
"This was the most beautiful planning process I've ever seen!"
L. Habeeb, Communications Executive & Columnist
A non-profit organization involved in advocacy had struggled to achieve the results originally envisioned by the founder. High turnover and misaligned messaging had produced confusion in the marketplace. With a new executive director and leadership team, Yabwi was initially engaged to develop a strategic plan to produce momentum-building results within the next quarter. One of the key deliverables was a branding document that established new expectations, common language that was in keeping with the brand elements adopted, and metrics to achieve the desired level of performance. We guided them through the implementation of mission-critical data collection, development, and analysis, and implemented a continuum of engagement for faster client acquisition. Now Yabwi is a core part of the development and growth strategy.
“We always knew we had issues, but when we would meet to discuss them we didn’t always put a plan in place to tackle them. Your rapid learning and planning allowed us to walk away with a vision for accomplishing a 90-day plan with greater results on the horizon.”
M. Bryant, Association Director